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Position Your SMB for Success with the Latest UC Capabilities… Connect Your Employees & Customers

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As we look toward the new year, small business owners have a lot to consider…

  • After navigating a global pandemic and high inflation, small business owners know they need to be ready for the next unexpected business disruption.
  • Customer expectations have reached an all-time high, and delivering an optimal customer experience has become more critical than ever.
  • Employee needs have also changed, with many desiring more flexible and fulfilling work options.

These increasing demands present new challenges for SMB owners and IT professionals who now must develop a strategy for connecting a distributed workforce while interacting with customers wherever they happen to be.

The SMBs that will be the most successful are implementing the latest Unified Communication (UC) tools to provide resilience over the long term.

Today’s UC tools are integral in streamlining business processes by combining features like Team messaging, AI-powered chatbots, Video chat, and Third-party app integrations.

  • Delivering an Optimal Customer Experience – UC solutions provide SMBs with the flexibility to connect with customers on their preferred channels – whether it be contact center, SMS, Web chat, email, social media, or even virtual agents. SMBs need UC solutions that easily follow a customer conversation from virtual chat to phone to email.
  • Providing Flexibility to Employees – 98% of employees want to work remotely at least part of the time. As your workforce moves toward a hybrid work model, long-distance collaboration will be essential. A single easy-to-use UC interface simplifies this process for both employees and IT departments bringing together phone, chat or messaging, audio and video conferencing, web collaboration, and more.
  • The Cost Consideration – Lost productivity from poor communications strategies can cost SMBs significant dollars – funds that small business owners can’t afford to lose. They need reliable UC tools that are scalable and can grow and change with their business. Their UC deployment models must adapt to what’s best for business – whether that’s on-premises, in a private or public Cloud, or hybrid arrangement.

Plan Now for a More Prosperous 2024

As many SMBs prepare for the new year, there’s no better time to start implementing UC tools into business practices. Customers will spend money with businesses that are easy to communicate with and can solve any issues that may arise, quickly and efficiently.

Prospective employees looking for a new opportunity will also be attracted to businesses with systems that make their jobs and lives easier.

Let’s talk about your challenges and goals and map out a plan that will move your organization forward. Contact us today: (703) 321-3030 or GetHelp@tcicomm.com.
 


 

Top 6 Retail Technology Trends for 2022

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The pandemic accelerated an evolution already underway in retail – digital is transforming how and where consumers shop, what they buy, and their expectations for support and experience.

Evolving consumer behaviors combined with a hybrid workforce are driving the six leading communications technology trends in retail. Here’s what’s in store…

1. Supply Chain Resiliency

Supply chain resiliency will continue to challenge retailers for the next several years. It’s not just bottlenecks and a shortage of materials crimping the chain. Consumer shopping behaviors make it more difficult for retailers to stock the right quantities of the correct goods.

Ongoing communication can help retailers and their supply chain partners minimize disruptions and keep stores and warehouses stocked with just enough of the right items. Cloud communications and collaboration tools like web chat and video conferencing keep retailers connected and on the same page with vendors worldwide. Combining data from the Internet of Things (IoT) and automation make it possible to keep real-time tabs on inventory levels so you can keep the correct number of items on the shelves.

2. Recycling Returns

“Reduce, reuse, and recycle” isn’t just about bottles and cans anymore. In the circular economy, returns are given a second life. This is a particularly compelling concept for retail for several reasons. In 2021, retail returns jumped to an average of 16.6 % compared to 10.6 % a year prior.

As a result, many retailers are putting conservation programs in place to put returns on shelves or sell them at a discount. A smooth return process is key to the success of such initiatives. Contact centers can be optimized to make it easier for consumers to reach retailers and work out the details of returns, from shipping the product back to refunds.

3. Employee Experience

Amid the “Great Resignation” and labor shortage, retailers find it challenging to hire and retain staff in both stores and call centers, where turnover has traditionally been high.

Although retailers have increased pay and offered better benefits, they still have another tool in their arsenal: employee experience. More than eight in 10 retailers say they plan to invest most heavily in employee recruitment and retention, Deloitte found in a recent survey. By investing in communications and collaboration tools that empower employees and support flexibility – including where and when employees work – retailers can elevate the employee experience.

4. Mobile-Enabled Workforce

Like other industries, retailers are also adopting hybrid and remote workforce models. For instance, many contact center agents now work from home offices. Employees are often on the move, even in brick-and-mortar retail stores and warehouses.

As the workforce becomes more mobile, retailers can leverage communications and contact center technology, AI, and machine learning to deliver a stellar customer experience. In the hybrid workplace, humans and AI assistants work together. Machine learning is used to analyze customer behavior and determine patterns. Employees can use these insights to design hyper-personalized experiences that keep customers fully engaged.

5. Omnichannel

From the start of COVID in March 2020 through March 2022, e-commerce sales increased 33 %, according to McKinsey research. Consumers have adapted to shopping online, and the trend seems poised to continue. However, they’re now also ready to shop in-store. McKinsey also found that in-store spending increased 8 % year-over-year in March 2022, up from 5 % in early 2021.

By seamlessly blending the digital and real-world experiences throughout the buying journey, retailers can reach shoppers where they are – and deliver goods however they want – at home, curbside, or in-store.

Easy access to customer information means retail staff in stores can order an item for a customer and have it shipped to their home without any fuss. In the contact center, agents can manage interactions across all channels – voice, email, SMS, web chat, social media, a website – via a single interface and deliver a consistent experience every time.

6. Faster, Frictionless Transactions

Blending the digital and real worlds has raised the bar for accessibility and ease of use. It should come as no surprise that after two years of online shopping, almost 40 % of internet users worldwide now report a preference for chatbots over virtual agents. Their usage is also predicted to grow alongside the rising demand for service during what have traditionally been non-business hours. Chatbots don’t care if it’s 2 am.

Chatbots play an essential role in creating faster, frictionless transactions. AI-powered chatbots can answer basic questions, then hand off customers to agents or in-store staff to finalize purchases.

It All Adds Up to a Stellar Experience

Retailers must deliver an exceptional experience to customers and employees to stay ahead of the competition and thrive amid modern-day challenges. The proper communications and collaboration technology makes it easy to keep your workers and customers engaged, happy, and informed. TCI and Mitel have the technology necessary for retailers to make this happen.

Modern times call for modern tech. Grow and evolve with TCI, your local technology partner. Contact TCI today at (703) 321-3030 or info@tcicomm.com.

 

Adapt with New Technology… Fill Your Resource Gap with Conversational AI / Chatbots

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The COVID-19 pandemic is transforming the way we connect, communicate and collaborate. One powerful tool helping to close the social distance gap between customers and businesses is the chatbot, a software application designed for human-like conversations.

Personalized Interactions

Amid the pandemic, chatbots are being used to fill the current resource gap and enable businesses to operate at scale.

The technology uses customer data to personalize interactions, answer questions and route requests to the right person. Artificial intelligence (AI) and machine learning (ML) enable the bots to recognize common words and phrases as well as gather information to resolve issues or assist agents once a call is transferred.

Conversational AI is adept at helping businesses manage heavier workloads created by the competing demands of shrinking workforces and higher call volumes. With chatbots handling routine questions and transactions, employees can spend more time building relationships with customers or working on problems that require creativity to solve.

Customer Acceptance

Customers value chatbots as much as businesses do. According to a recent study, 62% of U.S. consumers say they like using chatbots to interact with businesses. While they still prefer a human agent’s help with complex matters, customers are more willing to accept AI help for simple tasks, such as relaying an account balance.

Consumers are more likely to engage with chatbots if they feel they will save time and money. In a Gartner survey, 58% of respondents said they personally would use AI if it saved them time, compared to 53% who said saving money was their top reason. Nearly half (47%) say easier access to information would make them more likely to interact with a bot.

The trend toward more chatbot interactions is likely to continue as businesses rely on innovative ways to get work done and provide fast, efficient customer service.

Reach out to TCI to discuss new solutions that can help your business exceed customer expectations. Contact us today at (703) 321-3030 or info@tcicomm.com.

 

 

Chatbots Are helping Small & Mid-Sized Firms Compete With Big Businesses

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Small and midsize businesses are regularly challenged to compete with enterprises that have deeper pockets, larger contact centers and more options to serve their customers.

By embracing chatbots, smaller firms can improve their Customer Experience and compete head-on with larger companies. Here’s how…

  • Basic question-and-answer functions. When customers start an online webchat they can get routine information such as overnight mailing addresses, product information, links to knowledgebases and physical location hours. Customers get their information faster – via their preferred device – and your business doesn’t need to rely on more costly employees to answer basic questions.
  • Addressing complex, customer-specific inquiries. These include looking up account balances, linking to extended warranty terms and scheduling service calls. The chatbot asks for information to confirm customer identity and then accesses the appropriate database, knowledgebase or apps to complete the request.
  • Delivering scripted information. By directing a customer to a chatbot, companies can ensure there is no human error that may result in potential industry compliance and regulatory liabilities.
  • Making recommendations. By asking customers a few questions, the chatbot can make product or service recommendations, thereby increasing sales. Further, analytics tools can track customer preferences and make proactive recommendations in the future.
  • Assisting human agents. Chatbots also can listen to conversations between agents and customers, offering real-time suggestions on upsell opportunities. Or, if a customer becomes upset, the chatbot can summon a supervisor to join the call.

Once trained and implemented, chatbots cost roughly 10% to 20% of a human agent, and leading AI platform vendors like Google, IBM, Amazon and Oracle are teaming up with contact center providers like Mitel to make chatbots even more intelligent.

Looking for more innovative ways to improve your customer service? Contact us today at (703) 321-3030 or info@tcicomm.com.