Today’s business reality is that you can’t be competitive without a fully optimized communications system. That’s why it’s important to regularly take a hard look at what you have and what you should have.
Many communications system features that may have seemed unnecessary a few years ago are now table stakes. Likewise, features you thought would improve operations may no longer be delivering the benefits they should be providing.
- Efficiency – Research shows that 85% of small businesses agree that efficient communication between different teams is fundamental to staying ahead of the competition. But a poor technology strategy can have serious repercussions on a business and even affect a company’s ability to compete. For example, inefficient communications can cost upwards of $6,000 per employee per year to a small business, even more for an enterprise.
- Integration – Systems that aren’t integrated with core applications, like CRM, that don’t provide a single unified view of all communications options and that don’t enable team collaboration, video conferencing and anytime, anywhere access to email, text and chat are no longer adequate.
- Software Updates – Likewise, systems that offer all those things but are two or three software updates behind are not operating at peak efficiency and may, in fact, be reducing productivity and increasing the IT threat surface.
- Reassessment – Organizations that don’t view their communications system as a strategic asset, reassess their investments regularly and optimize their systems at every opportunity can find themselves in situations where their communication technology mix does not meet today’s demands.
Keeping pace with ever-changing communications technologies will position your business for success when an unexpected crisis arises.
Schedule a technology consultation or site survey to ensure your Business Communications are ready for 2021. Contact us today at (703) 321-3030 or firstname.lastname@example.org.