Until recently, most contact centers looked like a sea of low-walled cubicles with agents speaking into headsets – with all customer transactions occurring at a fixed office location. Today, contact center agents can work just about anywhere: at home, in hired office space, or even on the move from a mobile device. But that’s not the only benefit mobility has on customer service.
Here are five ways you can boost customer service levels using mobility and cloud-based services…
1. Manage resources to maintain service levels
Some ebb and flow in contact volumes are seasonal, while other times volume may be unexpected. Whatever the case, with cloud-based contact center software, additional seats can be ‘spun up’ in virtually no time at all. Staff at other locations can be redeployed to manage customer interactions during busy periods. Agency staff can be online and handling inquiries and home workers can be ready to go at a moment’s notice. When call volumes stabilize, you can return to normal staffing.
2. Improve access to specialist skills anywhere
In some environments, contact center staff may need in-the-moment access to specialists. Rather than put the customer on hold until finding someone available who can help, the agent can use presence to see if the specialist is online and then either dial that person directly or send him or her an instant message while staying on the phone with the customer. Of course, UC tools allow specialists to be contacted on the go too. If a customer has a question that an agent needs a specialist’s opinion on, the agent can quickly communicate with the expert via a mobile device.
3. Attract and retain staff
Traditionally, contact center staff had to be recruited from a specific geographic location to work in the local office. With virtual contact center technology, businesses can now access a much wider employment pool. That means that you can hire exceptional agents, whether they live near your business or not. This is particularly helpful for contact centers that require agents to have specialist skills, such as technical, medical or legal expertise. And once you find stellar employees, offering them the option to work remotely can help retain them.
4. Ensure your business is always available
Single-site contact centers that cope well during normal working hours may struggle to offer the same level of service at other times. It may be difficult for customers to access the right specialist after regular office hours, especially if the expert is required to work in a fixed office location. But mobility tools allow customers to get their problems solved at all hours of the day. Allowing contact center staff to work from home increases the likelihood you’ll find agents willing to work night or even split shifts, making it easier to offer coverage around the clock.
5. Ensure business continuity in the face of disaster
Cloud-based contact center systems offer resiliency and mobility, meaning you can continue to serve your customers with little interruption caused by power outages, public transit strikes, natural disasters and other situations that may leave you without a place for contact center agents to work. If your office gets knocked out, agents can work from another location or even from home. In addition, staff from other departments and in other locations can be drafted to handle contact center functions remotely.
Ready to improve customer service in your contact center? Contact us today at (703) 321-3030 or firstname.lastname@example.org.